Power BI Marketing Dashboard Examples

Marketing data is scattered — ads platforms, web analytics, email tools, CRM. The dashboards below pull that story into one place: campaign performance against spend, channel-level ROI, conversion funnels and audience growth, each as a downloadable PBIX with the data model already shaped.

Use them as a starting point for your monthly marketing review or as reference implementations for funnel and attribution measures in DAX.

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Frequently asked questions

Which marketing data sources do the templates expect?

The templates use flat example tables (campaigns, spend, conversions) that mirror what Google Ads, Meta, GA4 or your email platform export. Load your own CSVs or API pulls in Power Query and remap the columns.

Can I track funnel conversion rates in these dashboards?

Yes — funnel templates include stage-to-stage conversion measures and drop-off visuals you can re-point at your own stage definitions.

Are the visuals customizable to our brand?

Everything is standard Power BI: swap the theme JSON, colours and logos freely. Flexa Theme files on this site can restyle a whole report in one import.